Customer Relationship Management (CRM) is a business strategy that leverages specific
technology, business processes, and a customer-focused culture and management philosophy
to attract and retain profitable customers. CRM
includes the strategies, business processes and technology solutions that enable
successful marketing, sales and customer service. At Xenatus, we provide our clients
services and solutions to enable Electronic Customer Relationship Management (eCRM)
via a customer-focused business strategy and software solutions, designed to optimize
profitability, streamline business processes and create long term customer satisfaction.